We’re proud to announce our latest project in North America: a partnership with Parlee Cycles, the renowned Boston-based brand known for precision-engineered carbon bikes and an uncompromising commitment to performance and ride quality.

Parlee has selected Missoun to design and deliver a next-generation 3D configurator that will redefine how customers explore and customize their bicycles online — starting with their groundbreaking new models: the Ouray and the Taos.

A Digital Experience Built for Cyclists

With Missoun’s 3D visual commerce platform, Parlee riders will soon be able to:

·      Interactively configure their road and gravel bikes in real time

·      Explore frame sizes, paint schemes, and components with stunning 3D detail

·      Generate personalized build summaries and quotes in seconds

·      Share and revisit their ideal configuration across devices

Focused on Premium Experiences

This project reflects a shared vision: delivering the highest-quality digital experience for cyclists seeking the perfect ride. Just as Parlee’s bikes are built with precision and purpose, this configurator is designed to offer a seamless, intuitive journey from inspiration to build.

‍Missoun is proud to help Parlee Cycles bring customization to life — with beauty, speed, and precision.

‍Interested in offering the same experience to your riders or dealers?

Get in touch with us